Database marketing is one of the most valuable, yet affordable solutions to understand who your best customers are, what type of business they predominately fall in and clone more just like them.

The total process consists of:
		Database analysis: We start out by taking your customer list (Provided with a non-disclosure agreement) and running it through our SIC analysis software. This matches your customers with an updated SIC database of over 12,000,000 companies. Reports (see below) show what industries they fall in, up to eight digit SIC, how many companies are in the database that you don’t have (These are your best prospects) size, revenues etc.
		Update your list: We can append current address, phone, SIC information and CEO contacts to your existing database and send to you in an excel spreadsheet for upload into your CRM program.
		Add new records: Once we determine the key SICs your most profitable customers fall in we can download more companies just like them.
		Research & Qualification: Once new or existing records are selected for qualification they are delivered to our professional telemarketing team. These callers will update the current contacts, capture email address for future promotions and ask research questions determined by the manufacturer.
		Email promotions: Once the database is established and buying influences qualified an email promotion is generated and blasted out to this new list with links back to client website. Clients have indicated significant web activity or Òwent through the roofÓ results once theses projects were sent out. The ROI and measurability for database marketing including just the market intelligence is very high.
		Database delivery: The last step is providing an updated database list to the client to conduct future marketing promotional efforts either on their own, send out to reps to follow up or let MediaWorks conduct future mailings.
To see some sample reports, click the links below.

		Customer Profiling
		Customer Cloning
		Email Promotions

Get started today - contact MediaWorks at sales@industrialmediaworks.com or (480) 902-3392.